What is the Black Music Action Group?

The Black Music Action Group (BMAG) is a collaboration of music industry professionals with a wealth of experience and a cross-section of skills and experience; who come together to redress imbalance and proactively create a sustainable and dynamic sector that supports black artists across all music genres.

BMAG was officially launched in November 2021 at an event in Liverpool City Centre. It is a sub-group of Liverpool City Region Music Board, the development of which was a key action included in the Music Board’s Black Lives Matter Manifesto (June 2021), other key actions include increasing the cultural mix of Board membership and sub-groups, with a commitment to a minimum of 30% Black members, which has also been accomplished.